International business development:
Market entry Türkiye
Overcoming boundaries, opening up markets
The decision to expand into Turkey often stems from growth efforts, cost pressures, or the desire for closer customer proximity. However, implementation brings uncertainty: limited market transparency, different decision-making processes, and unique regulatory requirements. Many medium-sized companies are therefore seeking a partner who understands the local market while also operating according to European standards.
GSA Search & Advisory addresses precisely this need. We are neither a purely local consultancy nor a distant European strategy firm. We combine both – thereby creating the security that medium-sized European companies need for a successful market entry into Turkey. Clear structures, dedicated contacts in Germany and Europe, and our own team directly in the market to ensure that decisions remain sound and risks are manageable. This results in market entries that are not based on assumptions, but on sound market knowledge – structured, realistic, and sustainably implementable.
Market & Competitive Analysis
We don't deliver a flood of data, but rather clear decision-making tools. Our analyses uncover market potential, barriers to entry, regulatory frameworks, and cultural factors – and illuminate the entire competitive landscape. We identify, evaluate, and qualify suppliers, direct and indirect competitors, analyze their strategies, pricing, distribution channels, and unique selling propositions. This allows you to recognize opportunities early on, understand the rules of the market, and strategically position yourself where you can achieve sustainable competitive advantages.
End-to-end project management
A successful market entry requires structure. We actively support you in establishing or relocating your own sites – from the initial analysis to operational implementation. We assist with site selection, coordinate permitting and regulatory processes, review legal and tax frameworks, and seamlessly integrate the new location into existing supply chains. Our goal: a fast, low-risk launch and a stable market presence from the outset.
Strategic partner development
International business development is often faster and more sustainable with the right local sales partners. We identify, evaluate, and develop strategic alliances that expand your business, open up new markets, and unlock innovation potential. In doing so, we focus on shared objectives, cultural fit, and robust contractual structures. We connect you with partners who not only create short-term added value but also contribute to your long-term business success.
Supplier search & selection
A robust supply chain begins with the right partners. We identify, vet, and qualify suppliers who precisely meet your technical, quality, and economic requirements. Particularly in Turkey, we have a high-performance infrastructure and an extensive supplier network. This allows us to manage procurement and production efficiently, optimize costs, and achieve the desired quality standards.